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Post Haste Group

Service

Branding
Email Newsletter

Client

Post Haste Group

Agency

Streamline Creative

Lead Designer

John Yap

Post Haste Group consists of Post Haste Couriers, Castle Parcels and Now Couriers who focus primarily on parcel distribution to wholesale and retail sectors.

Tosco Communications was engaged over several years for copywriting, design and publishing of their email newsletters for each of their brands. The aim of the newsletters was to keep customers updated with the latest products and services, as well as communicate the impact of changes in the transportation industry. The newsletters also featured interviews with staff members to showcase the culture within the Post Haste Group brands, especially in how they navigate through challenges to deliver the best service.

As the Lead Designer, I was responsible for developing the artwork, proofreading and publishing of the email newsletters. Over time, the newsletters from all three brands were consolidated to one newsletter and I was tasked with redesigning the ‘Postscript’ newsletter template.

I was also responsible for designing the Post Haste Ticketing Guide posters for each region Post Haste branches were located (16 total). These posters were to communicate the range of services available within the multiple districts within the region. I was additionally responsible for designing the A1 size Retail Pricing Guide poster found in Post Haste branches communicating pricing across all their products and services.

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